Experience

Edelman Public Relations 
Brand Intern for Hilton Hotels

January 2018 - Present

• Served as key media relations support across Hilton's portfolio Newsroom
• Developed pitches and media lists, and conducted outreach around seasonal travel trends like rooftop pools, spring break trips, summer honeymoons and more; earned placements in Reader's Digest, TravelPulse, Hospitality Business, Hotel Business and Hotel Designs
• Supported key client initiatives like the launch of Hilton's Doubletree Cookie Book
• Drafted a monthly media update report for Hilton to keep a pulse on current media and social trends and outlets to watch
• Monitored daily for media coverage and drafted merchandising notes for Hilton brands
• Developed weekly media coverage analytic reports for Hilton, which included insights, summaries, reach and social highlights

Alison Brod Marketing + Communications
Account Coordinator

June 2017 - October 2017

• Assist in development, planning and implementation of PR campaigns
• Contribute to/initiate ideas for stories, programs and special events 
• Write and/or edit press materials and social media posts
• Handle media list creation and distribution of press releases 
• Monitor/coordinate editorial calendar listings and lead generation services and pitch stories to appropriate media 
• Track media coverage and monitor results
• Maintain current supply of client material (press kits, brochures, products, etc.) 
• Compile, write, edit and distribute client status, media and activity reports 
• Assist with day-to-day client communication 
• Participate in client conference calls
• Maintain media database of consumer and trade press
• Develop understanding of client business: competition, industry news, etc.

January 2017 - June 2017

&Barr Advertising
Client Services Intern

 

• Create Jobs, Approval Forms, Change Orders, and other forms on Workamajig
• Provide support with general office administration-related duties as assigned 
• Assist in coordination of campaign and project activities 
• Coordinate planning and execution of advertising activities for clients 
• Acquire knowledge of clients’ business and anticipate needs, solutions and opportunities 
• Proofread copy, proofs and other media for accuracy 
• Track and analyze competitive activity and consumer trends 
• Initiate jobs under the direction of account management

UPROAR PR
Public Relations Intern

January 2016 - June 2016

• Creates Briefing Books for clients
• Track media coverage and manage clip books
• Search and create editorial calendars
• Manage and update client media lists using Cision
• Research trade shows and speaking opportunities for clients
• Assist with writing and pitching projects as needed
• Created social media calendars
• Delivered invites for events to VIP guests
• Write weekly blog posts for clients

Cynthia Rowley Designs New York
Public Relations Intern

May 2016 - August 2016

• Organized mailings to magazine editors, celebrities and stylists
• Managed press clips and drafted press releases for fashion clients

• Assisted on-site and off-site events
• Brainstormed ideas for events and publicity
• Maintained show room and organized styling for photo shoots
• Researched and collected trends and press
• Picked candidates for new hire process
• Worked alongside PURPLE PR to put on events

Donde Fashion
Public Relations Intern
January 2015 - August 2015

• Donde is a mobile phone application technology startup with advanced search for fashion which has featured in TechCrunch which currently has over 3,000 downloads.
• Oversee all of Social Media and engage with the others to grow the application
• Occasionally write blog posts for the donde.me website
• Draft social media strategy by analyzing best practices of similar fashion applications
• Write and distribute survey to target market to analyze social media and shopping habits, analyze results and draft marketing implications

 

Education

2017 

University of Central Florida

Bachelor's of Science in Advertising/Public Relations

Minor in Event Management

 

Contact Me

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Kenzie Fisher

latestkenz@gmail.com